Technology has come a long way since the song of the dial-up modem and weight of the bag phone. Have you seen the iPhone X?! While many are excited for innovations in things like mobile devices and self-driving cars, they still seem tied to virtual ink and paper. Why is that?
You’ve identified a customer’s needs and address them with your solution. You sent all your best marketing materials, given your best spiel, and emailed your contact the contract. The sale should close soon. Just a short wait now. So you wait… and you wait… and you follow up only to be told to wait some more. It’s a situation you probably encounter before. Your sales are caught in limbo. How can you prevent this from happening and start closing deals faster?
SaaS companies rely on contracts for recurring revenue. They’re one of the first and most important interactions you’ll have with a customer. They're also a great opportunity to show what they can expect from you in the future. Make it count.
How many times have you clicked, “I’ve read and agree to the terms and conditions,” without actually reading them? If you’re like most people it’s probably easier to ask if you’ve ever read them. Free wi-fi at the airport? Sure, “I agree.” Now let me check Snapchat without using my precious data.
Implementing an eSignature strategy is one thing, but taking full advantage of that strategy is another. When using an electronic signature as part of your contract process, you’re already taking a huge step towards a more streamlined, accelerated form of business. But there are a few more things you need to be sure you’re doing to really capitalize off this technology.
We are thrilled to announce our new blog series, PactSafe Take 5, where we dive into how different industries and professionals are adapting to new technologies and using them to improve how they do business with customers. The best part? These valuable features will take little more than 5 minutes out of your day.
There’s a big difference between a good landing page and a great landing page, and you know it when you see it. No matter what a company is selling or what type of consumer they are targeting, a great landing page can make all of the difference. The most effective landing pages will be the ones that are designed to convert or warm up potential customers before sending them through into the next stage of the buying journey.
The proof is in the pudding. And to establish the fact or truth of a statement, there needs to be proof. What denotes adequate proof? Proof typically comes in the form of evidence at the scene of a crime or a witness. Often times, it ends with "my word against yours."
Think about this: When an online customer is trying to cash in on a warranty or uphold the contents of their membership agreement, there aren't witnesses or any piece of tangible evidence to prove this. Therefore, how do we prove that their warranty isn't expired? Prove that their membership was paid in full?