Rethinking e-signature for the consumer-driven B2B economy

By Greer Williams on Jun 7, 2018 9:11:08 AM

The present economy is trending towards being consumer-driven. That is, not only do your customers want instant access to your services anywhere at anytime (usually via a mobile device), they want it to be easy to use and self-service.

Topics: b2b Text to Sign
Continue Reading

Why the World’s Most Successful B2Bs Prioritize Flexible APIs

By Eric Prugh on Feb 20, 2018 2:43:40 PM

In PactSafe’s Thinking Like a Tech company series, I’ve walked through the evolution of prospecting and retaining consumers of today, outlining the necessity of strategic purchasing and onboarding experiences. In this final part of the series, I’m going to outline where to start with the logistics of getting these strategies off the ground. Start with your product team, and build APIs (B2B) customers can connect to directly.

Topics: b2b Tech Trends
Continue Reading

Why It’s Crucial to Have a Contract Hub to Manage Your Customer Relationships

By Eric Prugh on Feb 13, 2018 1:38:22 PM

Topics: b2b Contracts
Continue Reading

B2B Sales: How to Deliver a Purchasing Experience for the Consumer of Today

By Eric Prugh on Jan 29, 2018 1:00:10 PM

This is the third feature in a our 6-part series from our COO, "Thinking Like a Tech Company in 2018". This series highlights the shifts in consumer behavior and its impact on how we do business today. Here are the first two articles in this series:  Thinking Like a Tech Company in 2018 Part 1: Take the Amazon Approach and How to Identify Areas of Opportunity in B2B Sales to Appease the Consumer

Topics: b2b sales
Continue Reading

The revolution of instant gratification in B2B sales

By Eric Prugh on Jan 25, 2018 11:56:22 AM

We’re living in the age of the consumer-driven sale. Gone are the days of consumers buying and purchasing because of “the way things have always been done”—handshakes, signatures, and project lead times. Today, successful businesses provide their services and sell their products in ways that are easiest for the consumer. In the B2B world, this is done with efficient, self-service methods:

Topics: b2b sales
Continue Reading

Recent Posts