With services like Uber, TaskRabbit, Blue Apron, and Trunk Club, smartphones have turned into our one-stop-shop for a self-service mindset for customers. This trend of a self-serv economy has become the general expectation and soon, it will no longer be considered innovative for B2B SaaS companies. In order to achieve that one of a kind experience, every service or product purchased should start to be delivered immediately.
In our latest ebook, our COO & Co-Founder Eric Prugh covers what you need to do to hop on the self-service bus before it’s too late:
- Implement try before you buy
- Instrument your app for purchasing
- Buying online: Is your pricing too complex?
- How to begin the self-serve transformation