The role of the product team inside your company is both strategic and tactical. Not only can this team own the blueprint for products and services, but they also do the research and all necessary prep work for the build. As the development team works on a software product, the product team manages the roadmap, implements the marketing plan, and figures out ways to improve through looking at production adoption and use and natural innovation.
Enterprise companies that aim to make the transition from on-premise, legacy software to software-as-a-service (SaaS) will depend heavily upon product and dev teams to map out that process and review the technical aspects. Their tasks often include reviewing plans from conceptualization to optimization and mapping them against a company’s long-term goals.
How product teams benefit from a clickthrough solution
For many reasons, a product team would benefit greatly from a clickthrough solution. If the company as a whole is moving from on-prem to SaaS delivery, then the ways in which agreements are presented to customers for acceptance must also change. For example, End User License Agreements (EULAs) have often served as legal contracts between a software application developer and the end-user. EULAs, however, have historically been stored in a haphazard and disorganized manner. An effective clickthrough offers a more centralized solution instead, so that agreements can be more easily accessed should the need ever arise.
Product contracts that can move to a clickthrough solution:
- End User Licensing Agreement (EULA)
- Terms and Conditions
BMC: Leveraging a clickthrough solution as it transitions to a solely digital business model
BMC is a large enterprise focused on digital enterprise management for IT organizations. The organization is eagerly moving toward a purely digital business model, and needed a reliable solution for centralizing how contracts were accepted across the dozens of products moving toward a SaaS model. The company implemented an effective clickthrough solution on more than 10,000 forms and in 14 products across the BMC enterprise.
BMC's comprehensive clickthrough solution gives them access to a dashboard that provides insights into what EULAs and other legal terms people are accepting by product, and easily analyze their standardized agreements across their entire digital business without sending a single internal email or submitting a ticket.
Embedded contracts that are directly linked to BMC's internal dashboard
allows them to manage, search, and store thousands of contracts.