Gizelle Fletcher


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PODCAST: How TiVo’s Senior Legal Counsel is Trying to Make Complex Legal Issues as Simple as Possible

By Gizelle Fletcher on Mar 26, 2019 9:29:32 AM

PactSafe’s “Legal Department of the Future” podcast is hosted by PactSafe founder and CEO Brian Powers. As an attorney who’s ventured into the tech business, Brian is always looking for ways to fuse the legal and tech spaces together.

In this podcast, Brian sat down with TiVo’s Senior Legal Counsel, Roy Zemlicka. TiVo is a consumer electronics company with technology inventions that run deep. From the creation of the interactive program guide to the DVR, TiVo continues to revolutionize how people find content in a chaotic, fragmented media landscape.

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5 risks for online marketplaces you aren't thinking about. Yet.

By Gizelle Fletcher on Mar 26, 2019 9:09:00 AM

Online marketplaces are booming. $1.5 trillion was spent globally in the top 75 online marketplaces in 2017 alone. Their rapidly expanding reach has also brought legal considerations to the forefront that must be given prompt attention. In this post, we'll explore 5 of the risks online marketplaces face and how to address them.

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What makes a product launch objectively good? Our CPO breaks it down

By Gizelle Fletcher on Mar 19, 2019 2:57:49 PM

Our Chief Product Officer Eric Prugh spoke at Project Product, "a conference for tech leaders, marketers, and product professionals. A forum directly addressing how product marketers and managers can better work together, achieve their goals, and propel their careers through interactive and hands-on sessions as well as networking with experts." (56th St Productions)

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How CDW and Adore Me use clickthrough agreements to drive sales

By Gizelle Fletcher on Mar 18, 2019 9:09:00 AM

The sales team is one of the most visible extensions of your company and stands at the forefront of its initiatives to increase revenue and remain competitive. The sales team is responsible for optimizing the sales pipeline and converting leads into customers—a process which often includes long, interminable delays and periods of inactivity. Contracting can actually slow down your sales cycle at the exact moment it needs to be swift and frictionless.

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Can eSignatures Make Your Business More Competitive?

By Gizelle Fletcher on Mar 14, 2019 8:01:00 AM

Between 1999 and 2000, the two main eSignature laws were signed into effect: the Electronic Signature in Global and National Commerce Act (ESIGN) and the Uniform Electronic Transactions Act (UETA). These two laws, among others, ensure that digital signatures have the same legal status as contracts signed via pen and paper.

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3 Reasons Your Online Marketplace Needs a Terms of Service

By Gizelle Fletcher on Mar 12, 2019 7:07:00 AM


The Terms of Service (otherwise called the Terms of Use or Terms and Conditions) is the set of agreements that governs the way users interact with your website, mobile app, or online store. This set of guidelines protects the marketplace from liability and protects the user from abuse. Think of it as a strong handshake, but at the beginning of a meeting instead of at the end. In this post, we'll show you 3 reasons why your online marketplace needs a Terms of Service -- and how to make sure it's enforceable.

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3 ways to boost sales and shorten your sales cycle

By Gizelle Fletcher on Mar 7, 2019 8:01:00 AM

Sales velocity measures how quickly your business makes money, how quickly leads move through your pipeline, and how quickly you close deals. Naturally, a higher sales velocity means your business is making money more quickly. In this post, we'll tell you where your sales team should focus their energies in order to boost sales and shorten your overall sales cycle.

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How to Recognize and Minimize Online Marketplace Risk

By Gizelle Fletcher on Feb 25, 2019 8:01:00 AM

In an online marketplace, there are several small but significant details that can either raise or lower your risk profile. The online marketplace is naturally rife with risk because of its rate of scale, and the increase in the number of customers and transactions processed daily.

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4 Reasons to Buy - Not Build - Enterprise Software

By Gizelle Fletcher on Feb 20, 2019 8:01:00 AM

"We're entering an era of enterprise software," Box CEO Aaron Levie tells us, "where I want to be able to mix and match my tools from a set of vendors that might be five, 10, 20 different applications that I want to work together seamlessly."

How do we make this happen? 

Simple: by integrating third-party software solutions with our own products.

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WEBINAR: How To Prevent Lawyers from Hacking Online Marketplace Terms of Service

By Gizelle Fletcher on Feb 18, 2019 11:01:00 AM

On March 21, PactSafe will host a webinar titled “The First Line of Defense: How Online Marketplaces Can Prevent Lawyers from Hacking Their Terms of Service” with CEO Brian Powers and the founder of the Marketplace Risk conference, Jeremy Gottschalk.

Today's consumers expect quick, cost-effective, and user-friendly service along with access to a wide range of goods and services. However, the speed and volume at which businesses must now move makes transactions open to more potential risk. Both gig economy and online marketplace transactions begin with a contract—the Terms of Service that govern the users’ interaction with your marketplace.

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